This is where your decisions get easy. See profit (not just revenue) by creator and by campaign—revenue minus costs like editing, shoutouts, tools, and rev share. Track CAC, LTV, and payback time so you know which flows earn back fastest.

Cohort views show retention week-by-week and flag churn early.
Alerts call out chargebacks or sudden drops; weekly summaries explain results in plain English: what worked, what slipped, where margin leaked, and the three actions to take next. Export a one-page report for leadership or clients. Plan hiring and spend with confidence because the numbers finally tell a single story.